How to organize a green event in Paris?

The current Parisian climate is favourable to green events. Therefore, with some simple methodology, you can design and realize an eco-friendly event. Over to you!

Create a virtuous circle

Whether the event be small or big, success in meeting the challenges of sustainable development always depends on the motivation of the actors and their organization. Here is a formula that has a proven track record.

Eco-friendly event 4 steps Paris

1) Mobilize:

  • Identify the stakeholders and their expectations (participants, clients, locations and premises, municipality, partners, financial backers, speakers, suppliers, subcontractors, etc.)
    Who is involved, locally or further afield, in the event that I am planning?
  • Select partners, giving priority to those who are competent and active in sustainable development (see dedicated articles in this same file).
    With whom can I make concrete progress on the environmental responsibility of my event?
  • Promote dialogue on the subject of environmental responsibility. Raising awareness for some, sharing solutions for others, circulating information contributes to getting everyone to take up a common challenge: the success of the event.
    What do people propose to improve the social and environmental footprint of my event?

2) Plan ahead:

  • Gather opinions and draw up an inventory to list the environmental, local, social, heritage, economic and other issues related to the event. Rank these subjects in terms of priority to focus only on the most relevant ones.
    What are the risks and opportunities regarding the sustainability of my event?
  • Set clear, verifiable and achievable objectives. Ambitious but at the same time realistic. Maybe aim for a label or certification. Identify indicators, and measure them before and after the event.
    What aspects of my event are linked to environmental responsibility?
  • Establish a concrete action plan. Describe the arrangements to be made, the equipment to be installed, the communication to be disseminated, the actions to be adopted and all the good practices to achieve the objectives set. Think also about distributing these tasks among stakeholders.
    Who does what in practice?

3) Act:

At every stage in the planning of an event, good environmental, social and economic practices must always be present.

  • Before the event: reduce its impact by taking action regarding the venues (buildings and exteriors, fittings and design, equipment and furniture), on the content of the event (positioning, messages, objectives), on mobility (optimization of travel, means of transport, fluidity), and on communication (media, frequency, scale).
    What do I need to do to design – and therefore anticipate – an eco-friendly event?
  • During the event: manage the flow of people, materials, water, energy; avoid waste and then sort rubbish, offer ethical catering (local, seasonal, organic, without packaging), raise awareness among participants (visitors, exhibitors, suppliers and service providers), promote the region and highlight its wealth.
    What actions can involve the participants of my event on the day?
  • At the end of the event: dismantle things in such a way that they can be reused, encourage donations and recovery, recycle waste and equipment, clean without polluting, repair any damage, compensate or reinvest according to any unavoidable impacts.
    What actions limit the traces of my event after it has finished?

4) Evaluate:

  • Measure results (before/after the event) in accordance with the objectives and indicators of the event. For example: participant attendance and satisfaction, number of direct and indirect jobs and volunteers, consumption of resources, types and quantity of waste, greenhouse gas emissions, contributions to the local economy, accidentology, etc.
    Did my event and the organization of it meet their environmental responsibility commitments?
  • Review the event as a whole to learn lessons and improve. Study the impacts on stakeholders, on the area and on the environment. Share these analyses in order to be accountable, to improve future approaches and actions, and to encourage other actors.
    What are the positive or negative effects of my event? What improvements can be made?
  • Update monitoring of eco-friendly solutions, partners and relevant eco-friendly services. Take part in networks. Capitalize on past experience.
    How to remain motivated and active about environmental responsibility.

Charters, standards and labels at your disposal

To structure its approach, to accelerate its commitments, or to mobilize its team, every organization has good reasons to get involved in a scheme, such as those described here:

Charters, standards, labelsTargetsSubjectsEvaluation
Green GlobeInternational certification. The structure must fulfil more than 50% of the 380 concrete and sector-specific criteria.EveryoneEnvironment
In-depth audit
ISO 20121International standard for event management. It requires the putting in place of an event sustainability management system in the company.PCO/DMC
In-depth audit
PrestaddFrench label created by Synpase for entertainment and events companies.PCO/DMC
Dossier studied by a judging panel
Charte Qualité & Développement Durable25 criteria set out by France Congrès et Evénements, for the attention of its members.VenuesEnvironment
European EcolabelOfficial European Union label, managed in France by AFNOR Certification, with about one hundred criteria.AccommodationEnvironmentAudit
Clef Verte / Green KeyPrivate label offering a reference system of about one hundred criteria. Present in 57 countries.Accommodation
EnvironmentDossier studied by a judging panel
BiorismoPrivate label. The only measure 100% dedicated to biodiversity in the tourism and leisure sector, with around one hundred criteria.Accommodation Caterers
BiodiversityDossier and online audit
Other measuresNot specific to the events sector, so applicable to all: ISO 14001 (environment), ISO 9001 (quality), OHSAS 18001 (Health and Security), Diversity Label (non-discrimination), Global Compact (Social and Market), Label LUCIE (RSE (Corporate social responsibility) initiative), Tourisme Green Impulse (reporting RSE), Tourisme & Handicap (accessibility of buildings, sites and facilities), Imprim’vert (printers), HQE / LEED / BREEAM (efficient buildings)…

The Paris Convention and Visitors Bureau helps you to find the best suppliers

PCOs, DMCs, private-hire spaces, hotels, catering services, transport, activities ... The Bureau provides you with a list of establishments and service providers with an ecological commitment! / Eco-friendly PCOs and DMCs / Eco-friendly event venues / Eco-friendly accommodation / Eco-friendly caterers / Eco-friendly transport  Eco-friendly activities and entertainment